Why Hey Sister! chose to
partner with the MTick®
Trust sits at the heart of everything we do.
Hey Sister! is grounded in over 12 years of research and insight into women’s health. That depth of understanding shapes every decision we make, from the products we create to the partners we choose, to how we show up for women navigating perimenopause and menopause.
We support women through hormonal change with care, honesty and intention, not trends or token gestures.
That’s why the MTick® matters to us.
We chose to partner with the MTick® because it aligns with what we already stand for:
- A research-led approach to women’s health
- Respect for lived menopause experiences
- Responsible, transparent product positioning
- Protection against misleading or exaggerated claims
- Reducing confusion at a time when information overload is already high
When you’re moving through a life stage that can feel unfamiliar, isolating and overwhelming, reassurance shouldn’t be based on guesswork.
When we say a product is here to support you, we want that reassurance to be grounded in research, responsibility and real understanding, not simply assumed.






